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Purpose made. Designed for everyday life.

STRENGTH. CALM. BALANCE.

Our #1 Best Seller

Crippa's STACK

Say goodbye to brain fog and low energy and start here for your new daily upgrade.

  • Deeper cellular hydration and sharper focus. 
  • Fasting-friendly amino acids absorbed faster than any protein source. 
  • Steady energy production and cognitive support from creatine.
  • And molecular hydrogen to fuel recovery and long-term cellular health.

Four formulas. 30 serves each. Made to work together as a system.

INTRODUCING ALIVIA

WELLNESS MADE SIMPLE

ALIVIA delivers premium, science-backed supplements designed for strength, recovery, balance and longevity. We use ingredients that are independently tested and dosed with intention, to create purpose-led, HASTA certified formulas.

Trusted by elite athletes. Made accessible for everyday achievers.

LIVE CLEAN. RECOVER WELL. RISE AGAIN.

At ALIVIA, we support those who want more from their bodies, their minds, their supplements and ultimately, their lives.

Our mission is to deliver purpose made, elite formulations that help individuals and athletes perform, recover, and live at their peak.

Learn Our Story

WHY HYDROGEN

Mental Fortitude & Clarity

Mental clarity and resilience matter just as much as physical strength. Research into molecular hydrogen has focused on its interaction with oxidative stress and neurological pathways, particularly in contexts involving mental load, focus, and composure under pressure.

Everyday Performance Support

Modern life, training, and environmental exposure place ongoing demands on the body. Hydrogen has been studied in relation to oxidative stress and cellular balance associated with day-to-day physical and mental performance - without reliance on stimulants or artificial drive.

Vitality & Long-Term Resilience

Research into molecular hydrogen frequently examines cellular balance, recovery processes, and adaptive responses linked to long-term vitality. The focus is on foundational support over time - not short-term stimulation or quick fixes.

Being in the industry of working with elite athletes for many years, I have observed and personally experienced multiple hydration products and alike. Have never seen the outcomes I’ve observed after trialing ALIVIA for the last 2 months. So many of my athletes are saying it’s the best tasting and most effective for their recovery compared to other brands on the market. A lot who suffer with cramps during games are also seeing less to no cramping when using ALIVIA's hydration. This is a very good product with the cleanest ingredients which I’m personally a fan of. Hats off to the team and Derek Johnson for creating such an incredible product 👍

Jim B

Before trying ALIVIA and Crippa’s stack I was only supplementing Creatine. Now with the addition of Amino Acids , Hydrogen tablets and Electrolytes all packaged in convenient sachets my recovery has never been better! More energy and less muscle soreness has been a game changer and it’s helped me push myself further in my workouts.

Jack R.

Baggy fit is great for layering, super soft inside and feel. Perfect wardrobe edition.

Jan S.

I’ve been taking ALIVIA Hydrogen Tablets for several weeks now, and as a guy who’s not great with cardio workouts, these have been a game-changer. I get a noticeable boost in energy during my high-intensity sessions. I feel more focused throughout the day too. Great for recovery I’ve found. I’ll be sticking with them for sure!

Nik S.

ALIVIA EAA’s have been such a nice addition to my routine and I actually love the citrus flavour!! It’s definitely my new go-to supplement to help with my protein intake & avoid feeling sore after workouts. Very keen to try the other flavour next time!

Harper M.

I have trained consistently for many years and have used a range of creatine products, but ALIVIA has genuinely stood out. I’ve noticed a clear improvement in energy, lifting capacity, and muscle definition within a relatively short time. My focus in the gym, and even day to day, feels noticeably sharper as well. I particularly appreciate that it’s formulated as pure creatine monohydrate. This means it is clean, effective, and free from unnecessary additives, which is important to me. The single-serve sachets are also a standout. They are incredibly convenient, mess-free, and make consistency effortless. It’s become a real staple in my routine.

Amelia A.

fantastic and high quality products. Providing great supplementary support for my multi-disciplinary, athletic 17 yr old grandson. Thank you.

Donna

TRUST & SAFETY

Every product third party tested. Look for the HASTA certified logo for products that have been screened for over 250 WADA prohibited substances.

PEOPLE

Co-founded by Patrick Cripps and Andrew Macdonald, supported by Derek Johnson who has 25+ years working with elite athletes and celebrities.

PRODUCT QUALITY

Fully certified, premium-grade sourced ingredients. Trusted by elite athletes. Made accessible for everyone.

NATURE REFINED

Ingredients designed for efficacy. Inspired by nature and backed by science.

TRUSTED BY ATHLETES. BUILT FOR YOU.

MEET OUR FOUNDERS

CO-FOUNDER & AFL PLAYER

PATRICK CRIPPS

Patrick Cripps is one of the most decorated athletes in Australian football. As captain of the Carlton Football Club and winner of the prestigious Brownlow Medal, Patrick has built his career on discipline, resilience, and an unrelenting commitment to performance.

CO-FOUNDER & CEO

ANDREW MACDONALD

Andrew Macdonald brings a rare combination of business acumen and personal performance to ALIVIA. A former Australian Army Captain and Founder & former CEO of Ringers Western, Andrew understands the demands of pushing both body and mind to their limits.

Nutritionist & Advisor

DEREK JOHNSON

Derek Johnson, BCIH, CN, B.S. in Dietetics, is an integrative nutritionist with nearly three decades of experience working with elite athletes, celebrities, and individuals seeking structured, science-based guidance. His approach blends biochemistry, functional testing, and personalised nutrition strategies to create plans that align with each person’s lifestyle and goals.

WEAR THE ALIVIA MINDSET

Designed to move seamlessly between training, recovery and everyday life. Elevated essentials made with intention, comfort and longevity in mind.

EXPLORE APPAREL →

HASTA CERTIFICATION

We hold ourselves to the same standards elite athletes are held to. That’s why select ALIVIA products carry Human and Supplement Testing Australia (HASTA) Certification.*

HASTA Certification goes beyond a single test. It involves independent screening for World Anti-Doping Agency (WADA) prohibited substances, formulation review, and verification of manufacturing quality systems. Once certified, every batch is tested.

Only products that meet these requirements are permitted to carry the HASTA Certified seal - providing a clear, independent reference point for athletes and consumers who need certainty around what they use.

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